Joel Kriner is a 29-year-old resident of Hawaii with dual Canadian/U.S. citizenship who is relying on his mother's know-how after launching what looks to be a home run of a business idea.
In fact, his mother Claudette Kriner, 60, is a key contributor to the business. Bargains4Seniors.com is a free, age 55 and over discount and bargain destination. Website features include senior bargains, product recommendations, website reviews, blog discussion boards and articles.
Kriner's press announcement, issued in March, indicated, "The site founder utilizes and incorporates the knowledge and experience of the senior members of his family to create a website with a truly personal touch."
How so? Kriner was asked. He wrote back: "I am French Canadian and my mother, who is now retired, travels back to Montreal yearly to visit my grandmother. My mother lives in California but she was born in Montreal. She is a Bargains-4Seniors contributor and is very aware of international deals and in particular deals in Canada.
"My mother and entire family help research senior-friendly bargains, give content advice and will soon write their own columns based on their expertise. My mother will write movie and product reviews."
There are a few sponsored links, to Amazon and Travelocity.
